CLARA ZORZOLI
Clara is a senior digital product designer with over ten years of experience designing thoughtful, scalable solutions for complex digital products.
Her work is grounded in systemic thinking - from building and evolving robust Design Systems to creating cohesive, intuitive user experiences that scale across platforms.
With a multidisciplinary background spanning interface design, type design, editorial work, and data visualization, Clara brings a holistic perspective to every project. She thrives on navigating complexity and aligning design decisions with product strategy, always aiming to create meaningful, user-focused outcomes.
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Translating a visual language into a foundational Design System
Hands on freelance/consultant designer
Design of all mobile and web components
Bridging between Development and Design team
The coreBabbel is subscription-based language learning software and e-learning platform, available in various languages since January 2008. I had the privilege of joining the core team as a consultant specializing in Design Systems. Tasked with translating a newly developed visual language into a cohesive and comprehensive Design System, I played a pivotal role in laying the groundwork for consistent and scalable design across product teams.
Foundations
At the heart of this endeavor was the creation of foundational elements, including typography, color palettes, and other essential design tokens. Drawing upon my expertise in design systems, I meticulously crafted these components to ensure alignment with Babbel's brand identity while also facilitating ease of use and implementation by development teams.
ComponentsAdditionally, I led the design and development of a vast array of components, ranging from basic UI elements to more complex interactive modules for mobile platforms (iOS and Android) and web. By establishing a robust library of reusable components, I empowered product teams to streamline their workflows and maintain design consistency across Babbel's suite of language-learning products.
For developersA significant portion of my work revolved around documentation. For developers, I produced detailed documentation outlining the usage guidelines, code snippets, and integration instructions for each component. This ensured seamless implementation and reduced development time, fostering greater efficiency and collaboration within the development teams.
For usersSimultaneously, I focused on creating comprehensive documentation tailored to the needs of designers within the product teams. This documentation encompassed detailed design guidelines, usage examples, and best practices to empower designers to leverage the design system effectively. By providing clear and actionable guidance, I facilitated a shared understanding of design principles and promoted collaboration between design and development teams.
ResultsThe Design System was then tested and applied to the existing product, giving the app and website an experience boost, as well as a new and refeshed look.
My time at Babbel was characterized by a collaborative spirit and a shared commitment to excellence. Together with the core team, I contributed to the evolution of Babbel's design ecosystem, ensuring that design remained a cornerstone of the company's mission to make language learning accessible to all.